Nothing scares us more at LRS Web Solutions than an outdated website. You may not be aware that your site is actually a zombie – a set of walking-dead pages that may appear as healthy and alive as the day it was born.
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Here are five signs that your website is a monster:
1. The content was last updated when “The Walking Dead” first aired.
Your customers visit your pages expecting valuable information that answers their questions. Dynamic design, beautiful photography, engaging videos, and shareable infographics will keep visitors hanging around your site and wanting more. (And for those who don’t watch The Walking Dead – it premiered in 2010.)
2. The site is as friendly to mobile devices as zombies are to machetes.
While desktop isn’t dead, mobile devices are everywhere, casting a spell over people, especially in public places. According to statista.com, more than 50% of global web traffic originated from a mobile device. If your site doesn’t translate well on a smartphone or a tablet, it may scare your customers away.
3. Using your content management system turns your brains into breakfast for zombies.
Updating your website needs to be on your daily or weekly to-do list. But if you need a coding degree to use the software, you’ll be more likely to want to kiss a reanimated corpse than manage content. Upgrade to an easy-to-use content management system with features to make website updates a much less frightening task.
4. Your website design is as fresh as the rotting flesh of the undead.
What does an outdated design look like? If your site still uses Flash player, clipart, or frames, your website is merely a set of decaying bones. The average lifespan of a website is less than 3 years, according to Orbit Media. Today’s web designs are all about making sites mobile friendly, with large photos and type, clean, grid layouts and engaging illustrations.
5. Your site is slower than authorities responding to a zombie attack.
We’ve all been frustrated waiting for websites to load. A report from Kissmetrics showed that 40 percent of visitors won’t wait more than 3 seconds for a site to load. If you don't want your website to be as deserted as a graveyard on Halloween, check your site speed.
If you recognized any of these symptoms, your site likely lumbers among the throngs of the living dead. The creative development team LRS Web Solutions specializes in rescuing sleepwalker websites. From app development to search engine optimization (SEO) to web hosting and creative services, our team is on a mission to save digital media from a zombie apocalypse.
If your website needs to be resurrected, give a shout to LRS Web Solutions.